" War."

" Sort of superstar has -- Cuba right. -- Yeah."

" Welcome they're -- to show the cover is the most important intriguing and seeing people and things online. Nine Internet Martin sergeant and the feature Internet superstar is the cold -- the social news site run. As well as the basis of the band brad he years elect this old baby and I don't think that's great to have your mission again. Doing well first of all let's get down to brass -- explain to me why -- is so much better than. While. A lot. Bring it not there's the watch in the show. That it."

" Why it's CLU mascot frankly beyond that let's get into the usability that. There that the coolness factor everything I mean its part way better than date right it's all the file there that's remain big problem here is so much cooler -- authority is so much cooler that it is Kevin Rose. -- got -- into my own question. How much. No -- is to be fair the co founders you can cast Steve Hoffman and I. Which that are red and out of college and believe or not we're totally oblivious to date for about two months and he I think those were crucial -- months because -- decide. We didn't have anything to compare you don't want the anxiety of influence. What we didn't know better we've just blissfully ignorant and it worked really well because I think that the community the sort of credit for much of what all the rehearsals pulls few readers. And you know it very geeky kind of crowd. But would like chicken -- what can -- what -- is bigger red -- didn't like about. She's sixteen months I guess and but it but it was about a month and a half too much in to read it actually learned about -- And realized energies. Not this story that Digg really grow in prominence thanks to Paris Hilton. Yeah yeah or at least thanks to the hacker who gangsters sidekick and all the photos and yet that was actually when we learned about them and and I think that's probably the best example because that I don't think was a top story -- but it was a huge one on -- and on the Internet and so. That that was actually -- coming -- moment for -- at least for us -- you saw the other day of the week or two ago -- just raised 28 million dollars investors are obviously what was the first thought that went through -- as somebody who sort of in the same business social news the bridges -- Yeah but but not an exclamation -- just -- Is that that -- tidy sum of money. But you know after the -- Google thing happened it seemed like that was. Right because I think everyone thought that Digg was going to sell it to Google or iPod -- And techcrunch there was different -- every every couple -- almost like he -- just to drive traffic. -- Dirty player I'm saying I'm just saying that it did as rumors in the journalism that probably got angry and -- in -- Money -- But it sorted that and a little bit differently because my understanding is the only raised a 100000 dollars in venture funding and then. It rather than these huge -- that you're going to have to pay back you guys has decided to sell rent at the Conde Nast and made -- annual profit correct that's that's actually read how -- of a profit. Would you go on the record right here in the -- and tell me. How much -- I won't I'll see -- high enough for me to go around pretending like bass guitar in your dad Brad -- so if you wanted you didn't love the social news business you wouldn't have to work anymore. -- neither the -- alone from Britain that the -- I think it would make it worthwhile what we're -- get -- because it's very important and maybe a more important project and even read -- I I don't know -- program we get into that you know I -- due diligence here and talk with a bit about the future -- social news do you think that's ever going to be the primary information -- vehicle from which a majority of media consumers get their current events and news analysis."

" okay. I think I think we have a huge way to go because even you know -- and read it we are still really small fish -- much much larger emotional like getting news right as the good guys don't get the news not just sort of launch it into crop there and you're not -- right. Correct and so I think -- bush had a really good symbiotic relationship -- Professional real journalism and bloggers and all the rest of the medium it's kind of like. It had little about bird that sits on the back rhinoceros and it's the bugs. -- I guess we're the art hacker community do you rhino that is real journalism. To going to -- on its I think. I think as a delivery mechanism or as a means for finding stuff he has lots of and it isn't it has this it's still has a very tacky feel to it. But I'd like to think that down the line it becomes much more mainstream and you know. Good news has always tried to deliver what its readers it's consumers want and this is just to release mechanism for yeah."

" Popular. Any regrets whatsoever for selling the company now. You Eli quick is a working over at the wired offices now you're here in San Francisco you were in Boston you know and you're happy to be here yet we have missiles for him. Late excuse separate from the rest of the word we we're we're at the we're in the wired come office disclosed in -- Park over -- very very cool little neighborhood for those who govern it was with with San Francisco this -- little beast rose. To be restaurants cafes you've seen lots startups twitter and all -- restaurants there. -- meeting notes and that test my one organ is probably we do not have a we have huge party when it happened. We huge regret I would imagine you have to. Now -- that's been that's been emotionally yeah I've always I've missed out of the big launch parties might the big success for it I guess you have to successes since. The party to celebrate those success with little issues they have dealers and -- and -- are. Space as good ethics I think that a guy like you come here like you know will bring the T shirt -- like the biggest about a one -- what -- have a -- the future and yes -- because we're gonna get that you know you're talking about -- right now this is your new venture. If the business it's a bad about it a lifestyle brands. Yeah yeah personal let's start with the business though. The teacher as part of that. Yeah this is a very special teacher it's very hit not a word which scared if I haven't had to go to my chest exactly -- just be perfect and then if it if only there you have exact same one tattooed on just the publishers you could raise -- And actually see this so associated translate this for area what does this -- my characters my -- is great but it actually says Chinese teachers. In China so you can -- this front Chinatown. It is probably gets attention that it isn't good is it good attention or better than is that going to get attention from acute Chinese girls of the unit in the -- to from the triads and it did pansies are they gonna put like a mango tree -- Is -- Bratton that I didn't that I horses I tangerine. You -- that's what the triads. Now that's good yeah. And -- naive person -- I think he's yeah he's a guy yeah oh yeah he's working or it could. No doubt macabre note I would have read and you guys -- that I love that -- and this is all this leading up to the band's -- You know the law cats -- magnets. Now they didn't have anything better to put them up front put a lot like Afghanistan which I -- from. In between -- and critics. Right it's true -- business so far it is it like it did you could do all speak. With with the this has got oops there's got to be a big seller but read it it's done quite low around the key probably be excellent thank you we have a -- website were you -- actually upload the photos they've taken of their refrigerators with all the magnetic creations related books and articles and some because right now is that -- sandwich don't know factions. Point and I -- that kind of makes Louis batteries at him but like I said this is all just leading up to with the band brad -- It's an international sensation you know how how how what was the germ of the idea what was the Genesis of -- You know like these of the guys who -- in the band with music as they grow up -- the guys who throughout high school into a single party that didn't start with -- I seriously I had no idea I would much older how much. Power is how easy we made our parents to every week -- knew we were just at a friend's house already. Anyways the these guys that appears we're -- dies -- what is -- going to be. That's it and -- image suite -- class race. It like chaotic internal known as -- illusionist. He had instantly loses. It all out while watching my back -- let it rocketed well what we've just because. This is the only thing that's really into it that's why don't we watched a clip of your bad red tape. Playing what their concerts here is that one. Wow I really felt something. -- your music really moves -- is amazing is like that that clip of you guys has done so well on YouTube like comedy music. A billion -- is basically -- okay these guys with bad Brad Pitt playing their they're fake instruments get better viewership. Than they show. Okay correction those are real. Instruments. They're not I -- Who -- should -- also should point out that you eat okay you're you you really are big web -- you've dated all your money does this new venture this brad -- out here you're cute shirts and your magnets. This is going to a good -- yes yes these are some buddies of mine -- work with Britney came up with the idea. And in like all written projects. They do don't profits did well most of profits don't switch to cherry there's a small percentage to get reused for other ideas and for beer. But this. Particular charity will Magnus is yes SPC which is. Actually really selfish interest to do because then we figure more cats and dogs get rescued. Thus there more cat and dog owners and more people to buy -- its -- insidious or doing. I don't think so it is just one of the reasons Alexis."

" LaDainian that you my friend. Our Internet superstar. Thanks so much for stopping by everyone did your social news that red dot com and buy -- cool stuff that red dot com. Thanks so much dogs okay join us tomorrow when I just did not -- to the death with wings the barbed wire in the octagon until that. The ball."

" Minnesota got super dark -- Netflix."

" The the other night that the video store waiting in this little slide. In a -- that this Indian kids Steve -- yeah talking about -- filled with some guy with the beard in Britain stocks on them they could. I'm great that they. Why did god create a place we don't have to identity of storing -- out of -- and -- like there wasn't gotten a place where you can -- videos delivered to your house in the mail."

" What if what it that way -- no way entries why."

" This -- not experience and you Alfred www. Netflix dot com slash -- it's -- we're gonna give Leo all want to do audio that's not."

" What do you think accurate I think yeah. God www. Netflix back as well as superstar sign up we're going to hear what -- Yeah."

" Yeah."

" Yeah yeah."

" War."

" Sort of superstar has -- Cuba right. -- Yeah."

" Welcome they're -- to show the cover is the most important intriguing and seeing people and things online. Nine Internet Martin sergeant and the feature Internet superstar is the cold -- the social news site run. As well as the basis of the band brad he years elect this old baby and I don't think that's great to have your mission again. Doing well first of all let's get down to brass -- explain to me why -- is so much better than. While. A lot. Bring it not there's the watch in the show. That it."

" Why it's CLU mascot frankly beyond that let's get into the usability that. There that the coolness factor everything I mean its part way better than date right it's all the file there that's remain big problem here is so much cooler -- authority is so much cooler that it is Kevin Rose. -- got -- into my own question. How much. No -- is to be fair the co founders you can cast Steve Hoffman and I. Which that are red and out of college and believe or not we're totally oblivious to date for about two months and he I think those were crucial -- months because -- decide. We didn't have anything to compare you don't want the anxiety of influence. What we didn't know better we've just blissfully ignorant and it worked really well because I think that the community the sort of credit for much of what all the rehearsals pulls few readers. And you know it very geeky kind of crowd. But would like chicken -- what can -- what -- is bigger red -- didn't like about. She's sixteen months I guess and but it but it was about a month and a half too much in to read it actually learned about -- And realized energies. Not this story that Digg really grow in prominence thanks to Paris Hilton. Yeah yeah or at least thanks to the hacker who gangsters sidekick and all the photos and yet that was actually when we learned about them and and I think that's probably the best example because that I don't think was a top story -- but it was a huge one on -- and on the Internet and so. That that was actually -- coming -- moment for -- at least for us -- you saw the other day of the week or two ago -- just raised 28 million dollars investors are obviously what was the first thought that went through -- as somebody who sort of in the same business social news the bridges -- Yeah but but not an exclamation -- just -- Is that that -- tidy sum of money. But you know after the -- Google thing happened it seemed like that was. Right because I think everyone thought that Digg was going to sell it to Google or iPod -- And techcrunch there was different -- every every couple -- almost like he -- just to drive traffic. -- Dirty player I'm saying I'm just saying that it did as rumors in the journalism that probably got angry and -- in -- Money -- But it sorted that and a little bit differently because my understanding is the only raised a 100000 dollars in venture funding and then. It rather than these huge -- that you're going to have to pay back you guys has decided to sell rent at the Conde Nast and made -- annual profit correct that's that's actually read how -- of a profit. Would you go on the record right here in the -- and tell me. How much -- I won't I'll see -- high enough for me to go around pretending like bass guitar in your dad Brad -- so if you wanted you didn't love the social news business you wouldn't have to work anymore. -- neither the -- alone from Britain that the -- I think it would make it worthwhile what we're -- get -- because it's very important and maybe a more important project and even read -- I I don't know -- program we get into that you know I -- due diligence here and talk with a bit about the future -- social news do you think that's ever going to be the primary information -- vehicle from which a majority of media consumers get their current events and news analysis."

" okay. I think I think we have a huge way to go because even you know -- and read it we are still really small fish -- much much larger emotional like getting news right as the good guys don't get the news not just sort of launch it into crop there and you're not -- right. Correct and so I think -- bush had a really good symbiotic relationship -- Professional real journalism and bloggers and all the rest of the medium it's kind of like. It had little about bird that sits on the back rhinoceros and it's the bugs. -- I guess we're the art hacker community do you rhino that is real journalism. To going to -- on its I think. I think as a delivery mechanism or as a means for finding stuff he has lots of and it isn't it has this it's still has a very tacky feel to it. But I'd like to think that down the line it becomes much more mainstream and you know. Good news has always tried to deliver what its readers it's consumers want and this is just to release mechanism for yeah."

" Popular. Any regrets whatsoever for selling the company now. You Eli quick is a working over at the wired offices now you're here in San Francisco you were in Boston you know and you're happy to be here yet we have missiles for him. Late excuse separate from the rest of the word we we're we're at the we're in the wired come office disclosed in -- Park over -- very very cool little neighborhood for those who govern it was with with San Francisco this -- little beast rose. To be restaurants cafes you've seen lots startups twitter and all -- restaurants there. -- meeting notes and that test my one organ is probably we do not have a we have huge party when it happened. We huge regret I would imagine you have to. Now -- that's been that's been emotionally yeah I've always I've missed out of the big launch parties might the big success for it I guess you have to successes since. The party to celebrate those success with little issues they have dealers and -- and -- are. Space as good ethics I think that a guy like you come here like you know will bring the T shirt -- like the biggest about a one -- what -- have a -- the future and yes -- because we're gonna get that you know you're talking about -- right now this is your new venture. If the business it's a bad about it a lifestyle brands. Yeah yeah personal let's start with the business though. The teacher as part of that. Yeah this is a very special teacher it's very hit not a word which scared if I haven't had to go to my chest exactly -- just be perfect and then if it if only there you have exact same one tattooed on just the publishers you could raise -- And actually see this so associated translate this for area what does this -- my characters my -- is great but it actually says Chinese teachers. In China so you can -- this front Chinatown. It is probably gets attention that it isn't good is it good attention or better than is that going to get attention from acute Chinese girls of the unit in the -- to from the triads and it did pansies are they gonna put like a mango tree -- Is -- Bratton that I didn't that I horses I tangerine. You -- that's what the triads. Now that's good yeah. And -- naive person -- I think he's yeah he's a guy yeah oh yeah he's working or it could. No doubt macabre note I would have read and you guys -- that I love that -- and this is all this leading up to the band's -- You know the law cats -- magnets. Now they didn't have anything better to put them up front put a lot like Afghanistan which I -- from. In between -- and critics. Right it's true -- business so far it is it like it did you could do all speak. With with the this has got oops there's got to be a big seller but read it it's done quite low around the key probably be excellent thank you we have a -- website were you -- actually upload the photos they've taken of their refrigerators with all the magnetic creations related books and articles and some because right now is that -- sandwich don't know factions. Point and I -- that kind of makes Louis batteries at him but like I said this is all just leading up to with the band brad -- It's an international sensation you know how how how what was the germ of the idea what was the Genesis of -- You know like these of the guys who -- in the band with music as they grow up -- the guys who throughout high school into a single party that didn't start with -- I seriously I had no idea I would much older how much. Power is how easy we made our parents to every week -- knew we were just at a friend's house already. Anyways the these guys that appears we're -- dies -- what is -- going to be. That's it and -- image suite -- class race. It like chaotic internal known as -- illusionist. He had instantly loses. It all out while watching my back -- let it rocketed well what we've just because. This is the only thing that's really into it that's why don't we watched a clip of your bad red tape. Playing what their concerts here is that one. Wow I really felt something. -- your music really moves -- is amazing is like that that clip of you guys has done so well on YouTube like comedy music. A billion -- is basically -- okay these guys with bad Brad Pitt playing their they're fake instruments get better viewership. Than they show. Okay correction those are real. Instruments. They're not I -- Who -- should -- also should point out that you eat okay you're you you really are big web -- you've dated all your money does this new venture this brad -- out here you're cute shirts and your magnets. This is going to a good -- yes yes these are some buddies of mine -- work with Britney came up with the idea. And in like all written projects. They do don't profits did well most of profits don't switch to cherry there's a small percentage to get reused for other ideas and for beer. But this. Particular charity will Magnus is yes SPC which is. Actually really selfish interest to do because then we figure more cats and dogs get rescued. Thus there more cat and dog owners and more people to buy -- its -- insidious or doing. I don't think so it is just one of the reasons Alexis."

" LaDainian that you my friend. Our Internet superstar. Thanks so much for stopping by everyone did your social news that red dot com and buy -- cool stuff that red dot com. Thanks so much dogs okay join us tomorrow when I just did not -- to the death with wings the barbed wire in the octagon until that. The ball."

" Minnesota got super dark -- Netflix."

" The the other night that the video store waiting in this little slide. In a -- that this Indian kids Steve -- yeah talking about -- filled with some guy with the beard in Britain stocks on them they could. I'm great that they. Why did god create a place we don't have to identity of storing -- out of -- and -- like there wasn't gotten a place where you can -- videos delivered to your house in the mail."

" What if what it that way -- no way entries why."

" This -- not experience and you Alfred www. Netflix dot com slash -- it's -- we're gonna give Leo all want to do audio that's not."

" What do you think accurate I think yeah. God www. Netflix back as well as superstar sign up we're going to hear what -- Yeah."

" Yeah."

" Yeah yeah."